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PURE PRECIOUS

A diamond jewelry collection carefully selected
by GIA-certified gemologists at SUEHIRO.

Diamond Necklace
From casual styles to formal, our collection features a wide range of designs with materials to choose from, including platinum and gold.
A genuine diamond necklace that suits any occasion and is a must-have for everyone.

 

Diamond Ring
SUEHIRO’s diamond rings adorn your fingers with the finest sparkle, ranging from simple designs with diamonds set in a straight line to unique pieces.
Enjoy the beauty of the carefully selected, top-quality diamonds.

 

Diamond Earring
These premium earrings by SUEHIRO are set with carefully selected diamonds.
Add a touch of sparkle to your ears and bring elegance to your everyday life.

 

1ct Diamond
Jewelry featuring 1-carat diamonds that radiate exceptional brilliance.
Available in a wide variety of necklaces, rings, and earrings.
Each piece is set with the finest diamonds, carefully selected by GIA-certified gemologists at SUEHIRO.

 

HALO COLLECTION
Halo-design jewelry, inspired by the “circle of light” or “divine radiance.”
In this luxurious style, the center diamond is encircled by melee diamonds that reflect light off one another, creating an even greater and more brilliant sparkle.

 

Fancy Cut Diamond
SUEHIRO offers a selection of uniquely shaped diamond jewelry.
These exceptional pieces are perfect for those seeking something distinctive and one-of-a-kind.
With guaranteed quality and brilliance, these rare and valuable jewels are truly something special to own.

 

SWEET ETERNITY
They are perfect for special occasions and meaningful gifts, such as wedding anniversaries and 10th anniversaries.
Why not express your gratitude to a loved one with a piece of heartfelt jewelry?

 

QualityQuality
QUALITY
The finest diamonds, carefully selected by certified gemologists and directly imported.
At SUEHIRO, diamonds are directly sourced and imported by certified gemologists accredited by GIA (Gemological Institute of America: the world’s largest gemological research and education institution, known for its highest standards in diamond grading).

QualityDesign
DESIGN
A design meticulously crafted down to the finest details using the latest technology.
SUEHIRO handles everything from design to processing in-house.
All of our craftsmen share their ideas and work together with the same passion.

QualityCraftmanship
CRAFTSMANSHIP
A fusion of skilled craftsmanship by artisans and cutting-edge technology.
Skilled craftsmen, while honoring tradition, fully showcase their expertise.
Each piece is carefully handcrafted with love and attention to detail.

QualityPrice
PRICE
We offer high-quality diamonds at affordable prices through direct import and direct sales.
We are committed to reducing costs by directly importing diamonds, allowing us to sell them at fair prices.
For manufacturer products, we also sell them directly from the manufacturer without going through wholesalers.

Read topics related to diamonds.

I want a diamond! Here are some helpful topics for you!

・What does a diamond look like in its raw form?
・Diamonds change their brilliance depending on how they are cut!
・The meaning of diamonds, April’s birthstone.
・The relationship between diamond color and value.
・Carat weight doesn’t always equal size?
・When should you buy a diamond necklace? Also, how to choose one!
・Diamonds for men? A diamond necklace is a great option too! How to choose one!
・For gifts or yourself! How to choose and use a diamond necklace for everyday wear.
・How to choose a diamond ring: Key points and specific examples.
・Can you wear a diamond ring every day? How to wear it and how to use it!
・There’s actually a trick to choosing diamond earrings! Here’s how!
・Are diamond earrings suitable for everyday use? How to choose designs for daily wear.
・Read this to understand everything! Diamond history, symbolism, and market value!
・Diamond necklaces: Popular designs, how to choose, and their market value.
・How to wear a solitaire diamond necklace? Styling tips and tricks you can use right away!
・The meaning of April’s birthstone, diamond – characteristics as a gemstone.
・What is pavé diamond? What’s a melee diamond? Their meaning and differences.
・How to choose platinum diamond earrings! What designs suit different face types?
・Long-lasting diamond necklaces: Popular designs and pricing.
・What kinds of diamond earrings are popular? Designs and market value.
・Stand out with non-branded diamond jewelry – how to express your individuality.
・Why is 0.3 carat diamonds so popular? Reasons and how to choose one.
・Recommendations and pricing for diamond necklaces for those in their 30s.
・Recommendations and pricing for diamond necklaces for those in their 40s.
・Recommendations and pricing for diamond necklaces for those in their 50s.
・How to choose a diamond ring for women in their 30s – key points and brand recommendations.
・How to choose a diamond ring for women in their 40s – key points and brand recommendations.
・How to choose a diamond ring for women in their 50s – key points and brand recommendations.
・Choosing diamond earrings: Recommendations and key points for those in their 30s.
・Choosing diamond earrings: Recommendations and key points for those in their 40s.
・Be careful! Cubic zirconia looks like a diamond, but what is it?
・How to tell if your diamond is real or glass? How to identify diamonds when buying or after purchase.
・How to check and choose the grade when buying diamond jewelry.
・The heart in diamonds: The difference between heart-shaped diamonds and hearts within the stone.
・Spiritual meaning of diamonds as a power stone.
・Can diamonds chip or break? How to prevent damage, repair, and care for them.
・What’s the difference between a certificate and a grading report? What documents come with a diamond?
・What does engraving on diamond jewelry mean? How to interpret it.
・Can diamonds break? What circumstances cause diamonds to break?
・Diamonds are weighed in carats. The history and meaning of the carat weight.
・Fun facts about diamonds: What’s the largest diamond in the world?
・How are diamond prices determined? The fluctuating market and value of diamonds.
・Do you have to buy a branded diamond necklace for it to be considered a lifetime investment?
・Do diamond values go up or down? How diamond prices change over time and with the market.
・The history of diamonds as a gemstone and some little-known facts.
・Is “Kongoseki” another name for diamond? Learn about the origins of other gemstones’ names.
・What are diamonds as gemstones? From rough stones to finished jewels.
・How to tell if a diamond is real or fake? Identifying diamonds.
・World-famous diamond brands and cutters – introducing top jewelers.
・What are fake diamonds? The different types and how to spot them.
・Does the diamond itself have engravings? Meaning and pros and cons of diamond engravings.
・What’s the price range for diamond rings and their market value?
・How are diamond quality and value determined? Key points to consider.
・What’s the meaning and effect of rare pink diamonds?
・What are melee diamonds? Their characteristics, popularity, and pricing.
・Why is Okachimachi known for diamonds? Reasons for the low prices and things to watch out for.
・How much do synthetic diamonds cost? What’s the market range?
・How to tell the difference between natural, synthetic, and artificial diamonds?

Frequently Asked Questions

Diamonds are evaluated based on four criteria known as the 4 Cs: Carat (weight), Clarity (inclusions), Transparency, and Color. Since the carat weight is the easiest to understand visually, it might be a good idea to start by choosing based on this. If you are looking for a high-grade diamond, we recommend products that come with a certification.

We are committed to directly importing diamonds and manufacturing and selling them directly from our in-house workshop, offering all of our products at affordable prices. Our platinum products are also highly praised for being offered at great value!

If you have a specific date in mind for your visit, making a reservation will allow us to assist you more smoothly. As a special benefit for reservations, we offer services such as cashback for transportation costs, discounts, and free engraving, so we highly recommend it.Make a reservation here.

We offer gift wrapping services, so please feel free to take advantage of them. In addition to standard gift wrapping, we also offer boxes featuring preserved roses.

SUEHIRO is celebrating its 80th anniversary this year. We offer a wide range of jewelry, including wedding rings and engagement rings. Our diamonds are directly imported. We provide high-quality jewelry at price points not commonly found in the industry. Our knowledgeable and experienced staff will be happy to assist you in finding the perfect ring.For more details, please click here.



Diamond Jewelry|SUEHIRO